Keyword research is one of the most important parts of your SEO strategy. These words will be used in your content to indicate that it has what your target audience is looking for. Strategically integrate them into articles, titles, tags and more.
Conduct keyword research relevant to your company, understanding your users' search intent. This includes short-tail (more generic) keywords and long-tail (more specific) keywords.
Make a strategic selection of words, considering search volume and competition. You can use Google's own Keyword Planner to identify relevant keywords or use tools like Semrush, which is a reference in the market and the one we use here at Queen.
On Semrush, the Keyword Magic Tool offers information USA phone number list about keywords in relation to search volume, related searches, and other essential information to strategically choose the term to use.
keyword magic tool Semrush - tool used by Queen SEO Marketing
Optimization of content and website structure Your website needs to be optimized according to SEO standards to be well positioned on Google. Create quality content that is useful, informative, original, trustworthy and relevant to your target audience.
Use interesting, descriptive titles with relevant keywords. Your website must provide the best user experience, being responsive, fast, easy and intuitive to navigate.
Images must be optimized, lightweight, with descriptive alternative text (alt text attribute) and keywords. Create friendly URLs that include relevant keywords and get rid of duplicate or broken content.
How is the content on your blog? Is it useful for the USA phone number list user? Is it optimized for the search engine? Learn how to create a successful blog and achieve top positions on Google !
Link Building and Domain Authority Look for opportunities to create internal links, linking pages within your website in a logical and relevant way for your user. Whenever possible, find backlink opportunities, that is, from other reliable addresses linking to your website.
This way, you show Google that you have useful, reliable and original content. Create content that attracts backlinks naturally, such as informative articles, infographics, research, Success Stories, studies and data.
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